Good is the Enemy of Great

“Good is the enemy of great and that is one of the key reasons why we have so little that becomes great.”
~ Jim Collins (from the book, Good to Great)

I see people and business settle for “doing a good job”, when a great job was very possible and achievable. It is hard to push forth with the extra effort when good seems to be an acceptable standard. Push yourself to find greatness. Greatness in performance, in resources, in technology, in communication, in follow through. Don’t settle on being good when great is possible.
~ Amy